newspaper advertising

Valassis pays $100K penalty, admits bid for Postal Service discounts failed

WASHINGTON — Valassis, the direct mail company known for its glossy advertising supplements, has paid a $100,000 penalty to the U.S. Postal Service after it failed to meet qualifications for mailings for which it would've received postage discounts ranging 22%-34%.

In a release by Tonda F. Rush, CEO and general counsel for the National Newspaper Association, Valassis "filed a report saying it had carried out no mailings eligible for the special discount."

Virginia Press Services

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