This page includes information and links to webinars through our partnerships with other media groups and organizations.
Virginia Press Association partners with the ONLINE MEDIA CAMPUS, a partnership of the Southern Newspaper Publishers Association, the Iowa Newspaper Foundation and other press associations throughout the United States and Canada. VPA also partners with Inland Press Association and LocalMedia Association. As part of these partnerships, VPA members are able to participate in these webinars at special VPA member prices. Registration is handled directly with the organization hosting the webinar.
American Press Institute also offers some E-Learning Resources that VPA members can access. The American Press Institute has developed these e-learning courses and videos to support more innovative, high-quality and sustainable journalism. We gather the best insights from industry leaders, our events and our research to create an interactive online education source everyone can access - http://pressinstitute.newsu.org/api-home
Poynter’s e-learning project, News University, is one of the world’s most innovative online journalism and media training programs. From multimedia techniques to writing and reporting, NewsU offers more than 250 free and low-cost courses for anyone who wants to improve his or her journalism-based skills - http://about.poynter.org/training/online-training
Don't miss out!
Sign up for the following HERE.
'Powerful Prospecting Hacks to Help Your Sales Team Fill their Pipeline’
Friday, February 17 | Noon-12:20 p.m. ET ‘Quick Bite’
- Key Indicators for Analyzing Your Seller’s Prospecting Habits
- Time Management Strategies to Increase Lead Generation
- Prospecting Hacks for more Effective Email, Phone, and Social Outreach
Presenter: Steve Bookbinder, CEO, DM Training
‘From Here to $72 Billion: What will drive mobile advertising over the next half decade?’
Tuesday, February 28 | 3-3:20 p.m. ET ‘Quick Bite’
How much will be spent on mobile advertising through 2021, and what will be the sources (and destinations) of those dollars? And where will localized ad tactics play a part? These are questions Mike Boland has been tackling over the past few months for a recently published report. Among the $72 billion projected for U.S. mobile ads in 2021, search will continue to hold the leading share, but it will be slowly overtaken by native social advertising (i.e. Facebook News Feed Ads). That and several other factors driving U.S. mobile ad spending will be broken down during our webinar.
Presenter: Michael Boland, Chief Analyst, BIA/Kelsey
‘Why Can’t We Find Sellers?’
Tuesday, March 14 | 3:00 p.m.-3:30 p.m. ET
Hiring sellers is a major challenge that causes many media managers to lose sleep at night. Regardless if the issue is lack of response to ads, poor compensation plans or not having time to really conduct searches, recruitment needs to be a major focus for any company. It is much more than just posting an ad to be successful, it takes a major commitment. In this session will be an overview why hiring tactics need to change; why turnover will kill you and how to stop it while hiring smarter; what the sales team of the future looks like.
Presenter: Laurie Kahn, CEO, Media Staffing Network